Curriculum

MBA BA Program Design and Curriculum

MBA Business Analytics program is aimed at developing professionals who will be able to manage all functions and levels of businesses using their analytical and managerial knowledge and skills.

The main skills considered in the design of course curriculum is summarized in the table below:

Business Analytics Skills	Conceptual	Methods	Tools
Business Analytics Skills	Courses such as Business Computing, Statistics, Optimization, Predictive Analytics	Database systems Data mining, Data visualization, Natural Language Processing, Machine learning	SPSS R Python Tableau Excel
Management Skills	Functional	Integrative	Others
Management Skills	Management Accounting Financial Management Operations Management OB & HR Marketing Management Managerial Economics	Strategic Management Design Thinking	Business Law Ethics, Privacy, Data Security
Industry Specific Skills	Industries covered	Functional Analytics
Industry Specific Skills	Banking & Finance Insurance Healthcare Retail Services (will be covered through Business Analytics Elective & Open Electives	HR Analytics SCM Analytics Marketing Analytics Financial Analytics

First Year of the program

Preparatory program: The Institute offers a 2-week compulsory preparatory program for selected students to enhance their readiness for the MBA BA program.
Orientation program: The orientation program familiarizes students with the IIM way of learning and acquaints them with the infrastructure, services, and student activities at IIM Amritsar.
First-Year Courses: The first-year courses are compulsory and provide basic conceptual knowledge and analytical tools in different functional areas of management.
Summer Internship: All students undergo eight to ten weeks of summer internship after the program's first year. Summer internship helps students to apply their first-year learning by doing organizationally sponsored projects. Student performance in their summer internships often results in final placement offers.

List of First Year Courses

Term I

Term II

Term III

Business Statistics

Business Computing

Marketing Management

Essentials of Business Communication

Managerial Economics

Managerial Accounting

Managing People & Organizations

Exploratory data Analysis with R

Databases and Datawarehousing

Opreations research

Predictive Analytics with R

Python for Managers

Foundations of Finance

Human Resource Management

Macro Economices and Policy

Data Visulaization

Emerging IT Technologies

Management Information System

Business Research methods

Strategic Management

Business Law

Advanced Statistics

Advanced Opreations Research

ML & AI Foundations

Opreations management

Second Year of the program

Second-year MBA BA comprises core courses in data analytics and the electives in Business Analytics spread across fourth, fifth and sixth term of the program.

Students can also choose elective courses from among area specializations like Marketing, Finance & Accounting, Information Systems & Analytics, Production & Quantitative Methods, Business Strategy, Economics, and Communication.

Additionally, students will also be required to go through a compulsory Capstone Project in the second year under the guidance of Institute faculty.

List of Second Year Courses

Term IV	Term V	Term VI
Introduction to Cloud Computing Time series analysis Analytical System Dynamics: Modelling and Simulation Marketing Analytics Natural Language Processing Business Storytelling using Data	Financial Time Series Analysis and Risk Management Using R Machine Learning with Python Business Models for Digital Platforms Managing Digital Transformation Retail Analytics	Financial Modeling Fundamentals of Blockchain Deep Learning and Neural Networks Social Network Analysis and Social Media Analytics Multiple Criteria and Multi Objectives Decision Making Data-Driven Operating System in Marketing