Mentor Institute

Arun K Kaushik

Assistant Professor
Marketing Management
arun.kaushik@iimamritsar.ac.in
0183-2820025(O),025(Ext)

Arun Kumar Kaushik is currently associated with Indian Institute of Management Amritsar as Assistant Professor in the area of Marketing.Before joining IIM Amritsar in June 2017, he has worked as full-time faculty with reputed B-schools in India. He received his Doctorate degree as full-time UGC-sponsored research scholar, working on research area related to Consumer innovativeness and Self-service technologies at the Indian Institute of Technology Roorkee, India. He has also obtained two post-graduation degrees - Master of Business Administration and Master of Commerce with marketing specialization from two reputed Indian Universities. He has nearly ten years of experience in academic, research and the corporate world. His areas of interest include Marketing, Consumer behavior, Innovation adoption, and Destination branding. He has published many research papers in reputed indexed journals such as Journal of Services Marketing, International Journal of Contemporary Hospitality Management, Journal of Travel & Tourism Marketing, Journal of Vacation Marketing, International Journal of Bank Marketing, Journal of International Consumer Marketingand many more. He actively participates as reviewer in some of the renowned journals including European Journal of Marketing, Journal of Retailing and Consumer Services, Telematics and Informatics among others.

TEACHING INTERESTS

SELECT JOURNAL PUBLICATIONS

See complete list of research publications at Google Scholar